Three monthly plans. No lock-in contracts.
Same price every month. Pro runs the shop. Elite is where most shops grow. Ultra adds AI review replies, an after-hours SMS assistant, and Service Memberships. Pro $119/mo, Elite $239/mo, Ultra $319/mo. Launching Q4 2026.
- Unlimited users & repair orders
- Job board, estimates, approvals & invoices
- Digital approvals with e-signature
- Appointments calendar
- PartsTech + Nexpart ordering
- Unlimited digital vehicle inspections (photo + share links)
- VIN decode
- Customers, vehicles & in-shop history
- Canned jobs
- Text or email to approve
- Google Reviews inbox
- Payment tracking
- Declined-work recovery
- Live Ops Snapshot & core shop reports
- Inventory basics
- Two-way SMS texting + message templates
- Automated appointment reminders
- Licensed labor data
- Service intervals
- Parts & labor markup matrices
- Plate → VIN decode
- Stripe Connect / text-to-pay
- Online booking
- Review-request campaigns
- QuickBooks (QBO)
- Deeper inventory
- AI review replies (drafts — you publish)
- After-hours SMS assistant
- Service Memberships — recurring plans + member portal
The features other plans charge extra for.
Six ship inside the $119.00 price — no upsell screen, no "upgrade to unlock." Here's what's actually running underneath.
Customer phone
Text or email to approve · Pro
Pro: text or email to approve — not a two-way SMS inbox. Elite: two-way SMS texting + message templates.
Customers tap approve from the link — not a two-way inbox. Two-way SMS threads and templates are on Elite. Included in Pro at $119.00.
AutoLeap gates this behind Elite, $449/mo. Shopmonkey behind Genius, ~$449–499/mo. Pro includes it from day one.
One supplier means one price. Two networks on the same screen means you actually get to compare.
Know the car before you write the estimate — not after the customer asks why.
Shopmonkey's Basic plan caps you at 2 templates — unlimited starts at Clever, $359/mo.
AutoLeap holds this for Elite, $449/mo. Tekmetric holds it for Scale, $439/mo. Every Pro morning starts with it.
Not legacy. Not a bolt-on stack.
Legacy systems split workflow across desktop installs and agency retainers. Budget CRMs look cheap until the extras stack on.
- Desktop installs, slow updates, IT overhead
- Marketing, website, and reviews live elsewhere
- Integrations need vendor tickets and custom projects
- Training is an extra line item — if offered at all
- Sticker prices from $79/mo — until you need growth tools
- Marketing and website often sold separately
- Five logins, five invoices, five support contacts
- Feature maze across tiers and add-ons
- Unlimited users & ROs, job board, DVI, email & SMS approvals
- PartsTech + Nexpart catalog & punchout — no retyping parts
- VIN decode and in-shop history on the vehicle / RO
- Text or email to approve & Google Reviews inbox — two-way SMS is on Elite
Competitor rows describe other CRMs. ShopRally Elite is licensed labor data (unnamed) — not Mitchell/ProDemand-style labor/parts database add-ons.
What each plan actually includes.
Pick a plan to scan its highlights. Compare the high-signal diffs when you want side-by-side — full Pro checklist stays one tap away.
- Unlimited users & repair orders
- Job board, estimates, approvals & invoices
- Digital approvals with e-signature
- Appointments calendar
- PartsTech + Nexpart ordering
- Unlimited digital vehicle inspections (photo + share links)
- VIN decode
- Customers, vehicles & in-shop history
- Canned jobs
- Text or email to approve
- Google Reviews inbox
- Payment tracking
- Declined-work recovery
- Live Ops Snapshot & core shop reports
- Inventory basics
Daily Snapshot, board, and approvals.
See today's work, move ROs on the board, and get customer yes without phone tag.
Everything you'd ask before reserving.
Pro is $119/mo, Elite is $239/mo, and Ultra is $319/mo — billed monthly, no lock-in contracts. Website & SEO is a separate companion offer on this page. Reserving a founding seat for Q4 2026 does not bill you today.
Pro ($119/mo) runs the shop: unlimited users & ROs, job board, estimates/approvals/invoices, digital approvals with e-signature, appointments, PartsTech + Nexpart, unlimited DVI, VIN decode, canned jobs, text or email to approve, Google Reviews inbox, payment tracking, declined-work recovery, Live Ops Snapshot, and inventory basics. Elite ($239/mo) adds two-way SMS + templates, automated appointment reminders, licensed labor data, service intervals, markup matrices, plate→VIN, Stripe Connect / text-to-pay, online booking, review-request campaigns, QuickBooks, and deeper inventory. Ultra ($319/mo) adds AI review replies (drafts you publish), an after-hours SMS assistant, and Service Memberships.
Ultra includes everything in Elite, plus AI review replies (drafts — you publish; never auto-post), an after-hours SMS assistant (SMS only — not voice or a calling receptionist), and Service Memberships with recurring plans and a member portal.
Yes — Pro includes the Google Reviews inbox: connect Google Business Profile, sync reviews into the CRM, and reply from one place. Automated review-request campaigns after service are on Elite (and Ultra).
Yes — ShopSite and Local SEO are a companion offer, billed separately from CRM plans. Use the Website & SEO tab on this page. We don't guarantee rankings or ROI.
Yes. Upgrade or downgrade anytime. Changes take effect immediately and billing is prorated. Billing is month-to-month — no lock-in contracts.
No setup fee on CRM plans. ShopSite and Local SEO have a one-time launch setup when we build your site or SEO. We do not sell a separate $345 Marketing SKU — booking and review-request campaigns live on Elite.
Founding shops lock in these monthly rates when we open — Pro $119/mo, Elite $239/mo, Ultra $319/mo. Priority walkthroughs and feedback access included. Reserving a seat does not bill you today.
Every plan includes full digital vehicle inspections — multi-point inspection templates, red/yellow/green item ratings, photo markup on findings, and share links so customers see inspection results on their phone before they approve work.
Every plan includes Live Operations Daily Snapshot — a clear view of today's and upcoming shop activity so owners and advisors stay ahead of the day without digging through reports.
Elite and Ultra include licensed labor data plus service intervals. Pro includes canned jobs. We do not name a specific labor-data vendor on this site.
Pro includes VIN decode — no monthly cap. Plate→VIN lookup is on Elite and Ultra.
PartsTech and Nexpart catalog & punchout, VIN decode, text or email to approve, and Google Reviews inbox ship with Pro. Two-way SMS, Stripe Connect / text-to-pay, and QuickBooks are on Elite and Ultra.
Each plan is priced per shop location. Multi-location tooling is not part of this packaging — talk to us if you run more than one roof today.
Yes. Month-to-month billing with no long-term contract. Cancel anytime — service continues through your billing period.
Every plan includes product guides and early demo support. Book a demo for a guided walkthrough of the bay loop. Dedicated white-glove onboarding is not part of this packaging.
Yes. Founding shops get priority onboarding help. Tell us what you're on today when you watch a walkthrough or when we onboard. We won't invent one-click imports that aren't built yet.
Reserve Pro, Elite, or Ultra for Q4 2026
Launching Q4 2026 · we'll invite you at launch